Insights&Inspiration

Digital 2010 (art by me)

Part of our 2010 plan for the JStokes Digital division is to attend useful events monthly or bi-monthly throughout the year so that we continue to educate ourselves and keep up with the rapidly moving and changing digital and online advertising industry.

Below is a list of events – mostly seminars and conferences – that I have discovered which are local to the San Francisco Bay Area and seem worth attending.  (more…)

Part 2: Using Foursquare via Twitter for Local Marketing

With the new trend of utilizing social media for getting out marketing messages, there has been a lot of buzz around here lately.  Most of the office is not on Twitter, and I don’t think any are on Foursquare, so when an email with this link from AdWeek circulated around the office, a lot was bounced around.
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Part 1: Facebook Status Updates for Awareness

For years now users have been hooked on Facebook app games.  The miracle somehow occurred that developers and marketers teamed up from the beginning with the bright idea to utilize all of their faithful gamers’ Facebook status as a marketing medium by blasting brand messaging via status update everytime their cow takes a poop or their fish dies.

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Well, another year has come to an end and I am urged like many to put together a post reflecting on the past 12 months, as a lot has gone on personally, professionally, and in the world around me that I feel is worth noting.

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